Emmah Lou is currently in 1st place out of 100 contestants to take first place for women’s clothing brand Roolee.
PERRYSBURG, Ohio – A local Midwestern girl is aiming for big city dreams.
Emmah Lou is a photographer and blogger from Perrysburg who is competing to be the next chef Fashion Head of a brand of women’s clothing Roolée, based in Utah.
“Basically this person has a 6 month contract to run their TikTok page, showcase their clothes and get their name out there,” Lou said.
Last Friday, Emmah took first place out of 100 other prospects in the second round of the competition.
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She will know on Sunday if she is one of the 10 people who pass in the third and final round.
“They use votes as a way to help choose their finalists, but they also judge on creativity, and your audience Tiktok, your platform, what are you doing to get your name out there,” Lou said.
Lou said her daring makes her someone who can market very well.
“My last video was very energetic and full of energy,” Lou said. “It almost looked like a theatrical performance, but I think it’s fun, and I think that’s what they need.”
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Lou says fashion has always been his thing.
“I’m inspired by an outfit and I’m like ‘oh the world needs to see this’. I always say you need bold earrings or a bold lip and that’s what I’m looking for,” Lou said.
She said the support she received from the community had blown her away.
Lou says that while it’s even further that she will go in the Roolee contest, she will continue to try to make her mark in the world of online fashion marketing.
“You know I’m going to go on and try contests like this and use what I’ve learned to move forward and I’m just going to keep going,” Lou said.
You can check out Emma’s work below and vote for her in the link below as well.