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People always joke that they would totally wear whatever outfits their mom dressed them in college, but the truth is, at 10, I really knew how to dress. My mom obviously shopped for me, but I was lucky enough to be able to participate and I styled my outfits before going to bed every night. And for a long time every summer outfit turned around my favorite accessory: jelly sandals. Almost all of them had a hint of glitter in them, as it should be.
Jelly sandals are, without a doubt, a huge trend of the 90s that is also absolutely controversial – which is honestly to be expected from shoes that appear to be made of jello. People love to hate them, and last summer there wasn’t a single person who wasn’t shocked by their unexpected return.
British designer Alexachung’s second collaboration with shoe brand Juju – which launched in May 2020 – featured floral embellishments on its jellies and conquered social media almost instantly. Then Gucci released Best Selling Rubber Slide Sandals one year later. Even Mary-Kate and Ashley Olsen’s The Row had their own take on the trend with a pair of sandals. They obviously retail for almost $ 1000 and are made of leather instead of everything that looks like jello from a distance, but the inspiration is still there. The popularity of Jelly sandals makes sense when you consider that they are reminiscent of a time that is not 2020/2021 (i.e. a better time).
Now, Blake Lively was recently seen with Ryan Reynolds in New York with a pair of jelly sandals, proof that the trend is here to stay this season. Lively made a strong case for the controversial sandal in a long floral dress and gold jewelry. This was basically what summer would be like if it could be an outfit. And the good news is that jelly sandals are possibly the cheapest summer trend of all time; you can find a pair for only $ 9 on Amazon.
In conclusion, Fangs and Birkenstocks have competition. And imagine how proud you would be in college of a summer outfit wearing jelly sandals in 2021. Let’s just say my summer mood board may or may not feature photos of my outfits under 10 years old. .
Check out the controversial celebrity-endorsed sandal trend below.